If you are an HR professional looking for an easy to manage system for getting the word out about your company, there’s nothing better than a social media strategy. Social media is growing in leaps and bounds, offering human resource folks the chance to utilize many new applications designed to connect with employees.
While you may be somewhat hesitant to try your hand at social media, as an HR leader it’s up to you to take the time to learn what social media can do for your organization. At the very least, it’s time to develop a social media use policy.
Recently, Tess presented a webinar on the 10 Best Practices for Social Media in HR hosted by Benefitfocus, a well-respected benefit software firm. In this fun webinar, she provided multiple guidelines for getting started with social media, how to manage it, and what resources are available to make the most of social media efforts. Social media has many advantages, including the ability to send out targeted information to employees around important HR campaigns.
There are also several resources for establishing a social media policy to be found on the Society for Human Resources Management (SHRM) website. I encourage you to look it up, when you are ready to dive into social media. (Note: You must be a member of SHRM to access this resource)
Click here to listen to a 35-minute recorded version of the webinar – and feel free to drop your comments and questions below!